Name the advertiser accurately
Use the registered business identity where appropriate, show real contact information and keep business details consistent across the site, ads, payment profile and submitted verification documents.
Distinguish agency work from fulfillment
A campaign management agency does not automatically issue policies, grant permits, manufacture products or provide financial services. Users should understand which party actually fulfills the advertised offer.
Prove affiliations before displaying them
Do not suggest platform certifications, government endorsements or a third-party business relationship without current evidence. Where a client relationship is material, make it visible and keep supporting authorization ready.
Give visitors a useful destination
A useful page explains the product or service, important terms, responsible company, contact options and data handling. It should not mislead with copied interfaces, broken navigation or forced redirects.
Keep information current
Advertising accounts and websites evolve. Review legal names, service scope, campaign destinations, contact details and privacy notices whenever the underlying business changes.